
Let’s Talk About How I Applied BIC Brand Building Principles to Build a Better, More Fulfilled Version of Myself.
Objectives
Learn how to apply BIC Brand Building tools to enrich and make your own purpose more meaningful
How
Inspiring and interactive 60 minute presentation/discussion aided with tips/tools
Key Highlights
Quick about Scott Tilford and why I am qualified for this discussion
Meet the Brand Equity Pyramid
Meet the Brand Strategy Framework
Find and live your purpose
Understand your GH Balance (Greatness vs. Happiness Balance)
Outcomes
Attendees leave inspired to apply BIC brand building framworks to their own life with tangible tips and tools to do so to lead more fulfilling and rewarding lives.
Supporting Tools
Brand Equity Pyramid
Brand Strategy Framework
Which way do you lean (“G” or “H”)?